Seth Rogen demonstrated a joint-rolling tray he says he invented, and it’s all in the delivery.

Rogen, “Santa Inc.”Star who moonlights for a living pot connoisseurThe entrepreneur and the Reefer Preparation platter was displayed as though he were a pitchman for a late-night informational in a Sunday video that went viral. Watch it.

“If you’re like me you roll a lot of joints ― so many many joints that you decided that you had to invent your own rolling tray to accommodate your joint-rolling needs,” he said.

Rogen walked viewers through the tray’s grinder, paper dispenser and filter holder compartments, and then expertly rolled a joint like he’s done beforeOn social media

Is it just us, or does his “invention” look kinda like a tricked-out seder plate?

Rogen is the man who founded Houseplant, his marijuana company in the U.S. in March, then proudly noted that there’s “even an ashtray.”

“Is that adorable?”

Despite the fact that it is not, hardly the first to come up with the idea for a rolling tray, people on Twitter sure liked his creation, including “Frozen” star Josh Gad.


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