Glossier, Benefit Cosmetics, Ulta
Make sure your bushy eyebrows are in place. Fill in any gaps with sparse pieces. Glossier’s brow duo, Anastasia Beverly Hill’s brow powder Benefit Cosmetics’ volumizing brow gel precise eyebrow pencil.

Eyebrows have seen their fair share of trends throughout the years, from the pencil-thin and ultra-high brows of the ’90’s and 2000s to the ultra-carved “brows on fleek” trend of the 2010’s and now, in their most lawless For a bushy brow,

Benefit’sGlobal brow expert Jared Bailey, describes this perfectly imperfect brow as “lived in layers. These brows don’t have crisp defined edges, they are fluffy and full of contrasting colors that embrace a more a natural, lush-looking brow.”

Bailey was there to witness the evolutions of eyebrows through the years. He suggested that bushy brows, á la Brooke Shields in the 80s, actually became popular as a kind of opposition to the overly-done days of “baddie-Instagram” yore.

“I think this trend is relevant given the times we’re living in. After the last year or two in lockdown, most of us have said goodbye to a full face of makeup and the carved out ‘Instagram brow,’” he said. “We’re wearing less makeup and reaching for products that are quick and easy to use, look natural and help our features pop.”

Brooke Shields circa 1982 in New York City.
Images Press via Getty Images
Brooke Shields circa 1982 in New York City.

Brett Freedman, a Los Angeles-based celebrity makeup artist with a knack for eyebrows, described the key elements to achieving what he called “non- cookie cutter brows.”

“Brow hairs are brushed up and out so brow gel is a must ― the furrier the better. A properly-trained brow was defined in the past. The brow hairs were placed at the temple and pointed towards the top. Now we want those ‘spikes’ to break the top brow line,” Freedman said.

Bailey advocates product layering for creating dimension and realistic volume.

“Layering multiple shades and formulas together is key. The result will be similar to how your skin looks when one color is used. Similar is the case with brows. Using one color alone will make them look dull and lifeless. Always opt for multiple shades, but with the same undertone,” Bailey said.

Freedman added that no matter which way you choose to style your brows, they “are the one feature we can change ourselves (without surgery) that can alter our appearance.”

“Over the past few years, brows have become the new playground of Self expression. [They] bring balance and proportion to your face and eyes and are fundamental no matter which type of brow look you are leaning into,” Bailey said.

Now, if you don’t have naturally lush brows, don’t fret, because there are some tricks and products that can help create the illusion of volume. You don’t need to use a tweezer to achieve trendy, unkempt eyebrows. Keep reading to find out what these professional brow artists use.

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Complete Glossier Brow Routine
Jane MengNew York-based makeup artist Judith said that the birth of the no fuss, no hassle brow look was due to products like Glossier’s Boy Brow eyebrow glue. This is still a very popular product six-plus years later.

Glossier’s brow products set includes their tinted grooming pomade Boy Brow that shapes and fluffs eyebrows. The Brow Flick pen can be used to draw eyebrow-like hairs with a matte look.

Get it from Glossier for $30.

A kit for at-home eyebrow tinting
Nearly all our eyebrow experts recommend tinting for a more natural looking, fuller-looking brow. Ardell’s eyebrow coloring kit lasts up to 2 weeks.

Get it from Ulta for $14.99.

The precision eyebrow pencil can replicate hair strokes
Bailey suggested a technique known as brow mapping. This involves identifying the shape of your eyebrows that will bring balance to your face.

Bailey explained, “First find where the eyebrows should be. Follow a straight line from your nostril’s dimple to the top of the brow. Then mark it.” Next, measure from your outer edge to the middle of the eye. This will show you where your natural brows are at their highest. Then, trace a diagonal line between the corner of the eye and the edge of the nose. This will indicate where your brows should finish. Once you have drawn the points, start connecting them. Anything that is not within the defined shape of your hair can be removed. It is the hair that stays within the defined shape.

Benefit’s Precisely, My Brow defining pen is used to give him ultra-fine strokes. These can be blended to achieve a feathered appearance.

Get it from Benefit Cosmetics for $24.

Conditioning oil
Makeup artist MJ BornalesCastor oil can be used to moisturize your eyebrows daily. Castor oil, a cold-pressed oil rich in healthy fats, can be used to lubricate your hair shaft and reduce the likelihood of it breaking.

Get it from Amazon for $8.25.

Use a microfiber brow gel for thicker brows
Bailey suggests Benefit’s Gimmie Brow tinted brow gel for those with thin eyebrows. It contains microfibers which stick to hair and create the illusion of thicker hair.

Bailey suggested that you try a “stipple and sweep” technique. To create natural hair texture, simply stipple the tip on your skin with the wand.

Get it from Benefit Cosmetics for $24.

Tinted eyebrow gel won’t stiffen brow hairs
Meng shared with HuffPost her preference for Charlotte Tilbury Legendary Brows tinted Gel. It contains conditioning vitamin E, glossy emollients and natural elasticizing wax, giving eyebrows a soft hold.

I apply it in a straight line, from the top to the bottom, left to right and left to get every hair. Meng explained that she only focuses on hairs so it won’t transfer onto the skin.

Get it from Sephora for $23.

How to attain the laminated look for your brows
HuffPost spoke to Meng about how to achieve the latest version of bushy eyebrows: laminated brow. I apply a thick layer Refy Brow Sculpt & Shape gel using an upward motion. The attached mascara brush, or a clean mascara spatula, is used to apply the gel. I then press the product against my skin. Meng explained that this gives your mascara a glossy, pressed appearance rather than a matte one.

Refy’s unique consistency comes from the fact that it is a combination of a gel, a conditioning wax, and it works well in keeping your hair in place. Refy’s formula includes an antioxidant and moisturizing component.

Get it from Sephora for $24.

A micro-fine, affordable eyebrow pencil
Meng explained to HuffPost that the NYX Microbrow mechanical pencil is her favorite tool to “quick upward strokes mimicking hair” after applying brow gel. The pencil features a very fine tip that allows for precision application, and has a waxy formula to ensure a long-lasting wear.

Get it from Target for $11.29.

Long-lasting, waterproof eyebrow pencil
Bornales prefers to use a more dimensional eyebrow pencil by K-Palette to fill in any gaps. A powdered base can be used to make a few dark strokes on your hair. It may last longer for people with oilier skin.

Get it from Amazon for $25.

To add more depth and texture to your eyebrows, use this velvety powder duo
Freedman suggested using a “brow powder that is a little lighter than the brow hairs” to create fuller eyebrows. A’shadow’ is a definition of the eyebrows, not filling them in. This will add depth. You want your eyebrow hairs to pop when you use gel, even clear gel.

Anastasia Beverly Hill brow powder has a fine milled texture for smooth application. You can also customize your desired look by building it.

Get it from Ulta $23.

Double-ended brush to apply products and brush your brows
Morphe’s double-sided brush can make a wonderful tool for your eyebrow arsenal. You can use the spoolie to apply gels, tints, and waxes evenly, while you can also use the ultra-thin brush for applying powders and lines with precise strokes.

Get it from Ulta for $6.


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